This comprehensive, 4-module course is packed with actionable steps proven to accelerate coaching and other businesses simply by using the assets you already have.
Module one kick-starts the process by taking a good look at what leverage is—and what it’s not. We’ll take a good look at how it works, and even some counterintuitive leverage tactics you can start using right now.
We’re going to start off strong, by declaring right up front what your unique strengths are, and who they best suit when it comes to clients. You’ll discover…
> The one sure way you can identify a fear that’s holding you back—and how to make it work for you.
> How to quickly uncover the source of your deepest fears—so you can move past them and start making big strides in your business.
> 3 common problems entrepreneurs face with sales funnels—and the easy two-step process to fix them.
> 3 simple ways to maximise your funnels—and none of them require more than a few minutes to complete!
> How to quickly create and optimise your landing pages—if you’re still struggling with layouts and code, this section is for you!
> How to make the most of what didn’t work—and the mindset change that can turn your business around.
With a solid understanding of how leverage can work for you, and the basics out of the way, it’s time to turn our attention to relationships. As the saying goes, “It’s not what you know, but who you know that matters,” and nowhere is that more obvious than in business.
Module 2 will show you how to make the most of those relationships, with tips for…
> Overcoming the fear of rejection—we all face it, and the sooner you learn to leverage it, the more successful you’ll be
> 5 strategies to reduce your anxiety—when you have these things in place, your confidence will automatically feel a boost
> 4 tips for capturing attention in a good way—plus the critical consideration that will make or break your efforts
> Your very best assets (as your partners see them)—and why you have to start building these right now!
> The one thing potential partners will most appreciate—and 4 steps to accomplish it
> 3 ways to show your partners your appreciation—get this right, and you’ll never have to go looking for JVs again
> The easy way to find out exactly what your partners need—if you do this one thing you’ll be ahead of 98% of the competition
Module 3: Outsourcing—The Best Way to Leverage Other People’s Skills
Module 3 is all about the best leverage you can make use of—other people. If you’re not already outsourcing a good portion of your business, now is the time to start, and this module will help. If you are already outsourcing, reviewing module 3 might just uncover some strategies you didn’t consider.
The pros and cons of hiring vs. contracting—the one you choose will depend on your unique needs and business model
> 7 proven advantages to outsourcing—even if you realize just one or two of these benefits, you’ll be ahead of the game
> 7 signs your business is suffering from a lack of outsourcing—miss this, and you’ll find yourself hopelessly overwhelmed
> The simple questions that will reveal if a task should—or should not—be outsourced—ask these before you begin any project, and you’ll instantly be more efficient> Why you might want to outsource even the tasks you love to do—get this wrong, and it could cost you business
> The one truth successful entrepreneurs understand about outsourcing—the sooner you embrace this, the sooner your business will expand
> How to quickly and easily find just the right contractor for a project—no more struggling to find reliable people
> How to manage your team with ease—don’t skimp on this step! Remember, the name of the game is leverage, so make it easy on yourself with proven tools and strategies.
Opportunities for leverage are everywhere, but we’d be remiss if we didn’t emphasize the critical importance of the follow-up. In Module 4, we’ll take a look at how you can better make your follow-ups work for you and your business.
> Most important follow-up you’re not doing—and how to fix it.
> 6 ways to build a strong follow-up sequence—while making more sales along the way.
> How to turn support tickets into dollars simply by making your customers happy.
> How to create “rinse and repeat” systems that make your entire team more efficient—skip this step, and you’ll be wasting hours of time each and every week.
> Ten tips for leveraging engagement—plus how not to make an impression.
> How not to blow it with poorly done automation—it’s a powerful tool, but oh-so-easy to overuse!
> How to leverage negative (and very public) comments—handled properly, even complaints can work for you!
Whether it’s your staff, your funnels, your relationships or your content, chances are you could be making better use of it, so you can…
Stop wishing you had more hours in the day, and start putting the assets you already have to good use. Learn the art of leverage, and watch your business grow!